Test, Test, and Test AgainTo make a good game, ABI’s first advice is to build a team with talent, enthusiasm, and well-fitted in company culture. We’re building a company that cares deeply about the way users encounter and interacts with ads to help them find new apps that they’ll enjoy and to connect with brands they value. 1. The team looked to Peloton’s viral holiday ad for inspiration. Santiago also follows social media groups such as Daily Spitpaint and Level Up and subscribes to many art, motion graphics, and product design channels on YouTube. Join the Conversation. Can I see AdColony integrated and working in any live apps? The team hasn’t let COVID restrictions stop them from having fun together. AdColony provides two RESTful APIs. Known for our exclusive Instant-Play™ HD video technology, display and rich media formats, our global performance advertising business, programmatic marketplace, and our extensive ad SDK footprint in the top apps worldwide, we are passionate about helping brands connect with consumers at scale on the most … AdColony iOS SDK updated to version 3.3.4 (May. The process is painful but necessary, said AdColony CEO Will Kassoy. If you love playing casino or card games on your mobile device, there’s a good chance you’ve played Solitaire TriPeaks, GSN Casino, or Bingo Bash. To nominate a publisher to be featured, tweet to @AdColony. API Access URL: http://clients-api.adcolony.com/api/v2/publisher_summary?user_credentials=&date We’ve been very supportive of this idea for quite a while. Join the ConversationDid you learn something new from this publisher spotlight? These apps and more are made by one of the world’s top mobile game publishers and creators, GSN Games. The AdColony Publisher Spotlight series showcases the finest publishers in mobile gaming. AdColony Android & Amazon SDK Changelog: Added a new API to pass user consent as required for compliance with the European Union's General Data Protection Regulation (GDPR). They expect these new games to bring a brand new experience for their users. No doubt that it’s a great place for those who want to showcase their ability, creativity, and talents to the top of their capabilities! AdColony currently supports the following ad formats. For support information, visit the AdColony homepage. To download the AdColony adapters, navigate to the Mediation Integration Tool. You must also download the AdColony SDK: For Android, AdColony adapters are released as an Android Archive (AAR) file starting with version 3.3.8.1. Place the adapter files into the respective directory depending on the ad network(s) you plan to mediate, in the following format: [ad network name]/[adapter files]. Having said that, ABI is planning to recruit more employees to go together with them. Add the adapter files to your app project. Did you know that these are all from the same publisher, Onesoft Studio in Vietnam? Add your app to the AdColony publisher dashboard by clicking the Setup New App button. Note that U.S. based companies will need to complete the W-9 form and send it to us before publisher … By downloading or using the AdColony SDK, you and any company, entity, or organization on behalf of which you are accepting this Agreement (“Developer”) hereby agrees to be bound by all terms and conditions of this Agreement, and you represent and warrant that you are an … If you wish to integrate the SDK into any commercial applications, you must register an account with AdColony and accept the terms and conditions on the AdColony website. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin. “If the players are getting enjoyment from the experience that we’ve given them when they’re not playing, then we’re really doing our job.”, Another example is actually Pierce’s own mother. All Rights Reserved. ABC News, Flixster, Glu, History, Lifetime are some of the publishers of AdColony. AdColony, an independent mobile advertising platform has released their Summer 2017 Publishing Survey. The revenue is highly dependent on the location of the traffic. In fact, it felt like we were pushing this idea long before many of our mediation partners embraced it. To combat work-from-home fatigue and stress related to the pandemic, the TriPeaks team has been doing “Decompress Wednesdays” every few weeks, where they take time to disconnect and focus on their mental wellbeing. The AdColony Mobile Publishing Survey said that publishers rely on video ads and in-app purchases to monetize their mobile games. Under the company principle of “Work Hard, Play Harder”, it assures employees to complete their work with their best efforts and the company promises compensation to the outcomes the team generates. “My mom loves playing hidden object games, and I recently looked at one that was not that popular that she plays, but it was because she can connect with more people on Facebook with that game. The mobile advertising market remains strong. Pangle; Under MoPub Marketplace, select fullscreen and display video preferences. At the end of the day, engagement comes down to the experience you’re giving your players and how you build on that. For those into arcade games, you may have heard of the popular shooting games 1945, Galaxy Attack: Alien Shooter, or Infinity Shooting: Galaxy War, which are topping both popular and top-grossing charts under the arcade category. Navigate to Delivery > Yield groups and click the New yield group button. Sponsored This sponsored post is produced by AdColony. To feature your studio, fill out the Publisher Spotlight Questionnaire. AdColony, a mobile performance marketing firm, has launched a $5 million fund to encourage publishers to adopt its in-app monetization technologies. Tweet us at @AdColony. Add adcolony.jar to your app's lib folder, i.e. The Publisher Earnings API allows users to retrieve ad publisher earnings data for one day or for a range of dates in CSV format. AdColony’s strong SDK footprint, publisher and developer relationships coupled with some of the brightest minds in the industry are all key components that Otello believes will lead to AdColony's return to growth and profitability. The Original In-App Monetization & User Acquisition Solution. AdColony Releases Publisher Survey Results For APAC. To ensure you are receiving the full funnel of demand from Advanced Bidders, we recommend allowing all … In the AdColony Publisher section, you will notice the application status when you create new applications. The following is an explanation of each status. Market ID not provided: The app’s store bundle ID has not been linked yet. Its store bundle ID will be automatically linked when we see 250 daily requests in the app. Publishers rely on video ads and in-app purchases (IAP) to monetise their mobile games. AdMarvel will continue to operate until May as AdColony works with its publisher partners to migrate off of the legacy tech. These AdColony SDK License and Publisher Terms (this “Agreement”) is made available by AdColony, Inc. (“AdColony”). The API uses HTTP GET to make reporting requests to the server and retrieve results. About Publisher Spotlight The AdColony Publisher Spotlight series showcases the finest publishers in mobile gaming. Onesoft has multiple independent teams and we would like to introduce ABI Game Studio (a.k.a. The mobile publishers included gaming and non-gaming app developers and averaged at least three million monthly average users (MAU). Add the following settings inside your application's build.gradle: “Mental health is critical for people on our team. Sign in to your Ad Manager account. “Looking at other games and competitors is good practice, but some of our greatest ideas have come from inspiration outside of the gaming perspective. 18, 2018). By combining its solution offerings with personalized account management teams, AdColony is able to constantly optimize supply and demand to maximize publisher … All require that implementation of getting user consent for receiving targeted ads to be made by publisher in his application and then to be sent to their SDK(Admob, AdColony, Heyzap). AdColony’s proprietary Instant-Play™ video ad technology serves video ads instantly on the most popular apps in the world. The mobile publishers included gaming and … © 2021 AdColony. We know we’ll enjoy our work and be more productive if we take that time,” Pierce added, “It’s something we’ll continue doing after this is all over. Settings may apply to all Advanced Bidders, not just the Marketplace. Why is AdColony dedicated to making a real-time, unified auction in the mobile app environment a reality for the industry? From building apps in 2008 to building the best monetization tools on the market from 2011 and beyond. If your app supports both Android and iOS platforms, you need to set up each one of them separately. This has a special version of the Android AdColony SDK without native libraries for unsupported Unity architectures. Enter the corresponding ad network ID(s) for your MoPub app and ad units. Fill out the form and click Create at … I am constantly inspired by personal friends such as Goro Fujita, Dave Wilkins, and Pui Leung,” says Santiago. Keep in Touch with ABI Game StudioIf you want to be the first one to hear the latest news about ABI Game Studio, you can follow them on Facebook, reach out to them through their website, and check their games on ABI Game Studio’s YouTube account. If the application user does not accept the compliance they will keep serving ads but it will not be targeted anymore. AdColony is experiencing increasing gross margins in 4Q17 compared to 3Q17. “There’s a lot of really creative ideas on the table that we’re hoping to roll out in the coming months that have the players in mind to make sure they’re finding joy in the ever-evolving games.”. Lastly, they try different ways to promote and push games. Google Play Services Changelog. Did you know that these are all from the same publisher, Onesoft Studio in Vietnam? If you need some time off to recharge mentally, that’s okay.”. AdColony gives advertisers better results and provides cutting-edge monetization tools for developers with video, banner, rich media and more. This updated reporting API now includes the Store ID. To nominate a publisher to be featured, tweet to @AdColony. To nominate a publisher to be featured, tweet to @AdColony. Step 1: Set up AdColony Sign up and log in to your AdColony account. In the Network settings page for AdColony: enable reporting access. AdColony website developed by Kluge, Mobile App User Behavior & Privacy Research 2021 – APAC Highlights, Success Story: Draw Happy Life & Monetization, Success Story: 1945 Air Force & User Acquisition, Mobile App User Behavior & Privacy Research 2021 - APAC Highlights. Watching prodigy-level masters do their craft reminds him that there are miles more to go. Send to AdColony all launches (from all media sources, including organic) BUT. Join the ConversationDid you learn something new from this publisher spotlight? AdColony is the leading in-app marketplace for brands, with over 1.5 billion users globally. “Most of us will never get there, but becoming a better artist feeds an addiction in and of itself.”, From a marketing standpoint, Pierce challenges himself and his team to look beyond the mobile gaming world for inspiration. Tweet us at @AdColony. The mobile ad company AdColony cut more than 100 jobs last week, according … Games to Acquire, Grow and SucceedTheir Euramerican style games are usually inspired not by something extraordinary but by our normal life with everyday stories. The Publisher Reporting API v2.3 update is now available to publishers for accessing performance metrics via API! All Rights Reserved. With the top-grossing solitaire game on all three major app stores, GSN Games is busy fueling every player’s inner winner. To ensure the AdColony SDK and the Google Mobile Ads SDK are compatible, create a gradle.properties file in the top-level of your project, and add the following code: This will rewrite the AdColony SDK binary to use use Jetpack libraries. AdColony website developed by Kluge. To find out, AdColony surveyed today’s top-grossing app developers, and the results of the AdColony Mobile Publishing Survey are now available. Send all installs. To find the API Key, in AdColony, navigate to Settings and look for Read-Only API Key. Connecting and working as a team outside of the office makes it easier to go into work the next day and collaborate. AdColony is the world’s largest mobile advertising platform and we've been powering the global mobile app economy since 2008. About Publisher SpotlightThe AdColony Publisher Spotlight series showcases the finest publishers in mobile gaming. AdColony launches $5 million fund for publisher in-app monetization. To feature your studio, fill out the Publisher Spotlight Questionnaire. SVP Monetization & Publisher Relations at AdColony. more Claim Embed. “Not all players are the same. Join the Conversation Did you learn something new from this publisher spotlight? Their Galaxy Attack series is one of their popular games with multiple award-wins for many consecutive years and they continue to create positive changes on mobile platforms through their great world-class services. Jane asks if it’s safe to use, and when George tries it out, it electrocutes him. They continue to engage users through regular content updates, improving in-app rewards and achievement systems, making more in-app events, and promotion through marketing. Digital Turbine acquires AdColony. Onesoft has multiple independent… Step 4. Work Hard, Play HarderABI Game Studio has 70+ employees with multiple departments including developers, testers, artists, marketing, and more. The team’s mantra is, “We have fun making fun.”. AdColony: All zones are eligible for bidding with no additional changes. When … These settings are additive to the account level settings. The team gets ideas from hobbies of their team members or trending news and events happening around the world. ABI-Onesoft) today, the leading mobile application development company in Vietnam. “My aim was to have a softer transition and bring everyone into our new business over time rather than having to let people go,” he said. AdColony, for example, calls their unique identifier the Zone ID. They set up the most suitable eCPM biddings and ad sources differently for each country to maintain high eCPMs and revenues. She had those outside-of-game experiences and connections. Location: Greater Los Angeles Area, CA Add to My Lists. They constantly watch the market trend and situation to optimize their games as well. Step 1. We are on a mission to make mobile advertising experiences more meaningful and rewarding for users, app publishers, and advertisers. To feature your studio, fill out the Publisher Spotlight Questionnaire. The MATA API provides users with access to their CPI Campaign data. Pre-COVID times, the TriPeaks team regularly got together for fun outings like go-kart racing, game nights, and trips to Dave and Buster’s for their legendary video arcades. Step 1: Set up AdColony Sign up and log in to your AdColony account. Meanwhile, she’s still sitting on the couch playing TriPeaks and casually says, “He’ll be okay; I need to finish this game.”. AdColony provides its own reporting functions, but users also have the option of employing a 3rd party partner's reporting functions. They also join Facebook groups for fans, share more about themselves, and develop real friendships. To nominate a publisher to be featured, tweet to @AdColony. David Pokress is Senior Vice President of Monetization and Publisher Relations and is responsible for partnering with publishers to enhance monetization while delivering high quality inventory for advertisers. A recent example Pierce pointed to a player who posted in a fan group about losing her dog and ended up receiving coins within the GSN game from other members of the group. No conversions have been attributed to AdColony in the 3 months prior to July 1, 2020. Yes, AdColony is currently integrated with many of the top publishers on both iOS and Android. They believe in cultural diversity and ensure the most comfortable working environments. For Developers & Publishers. Add your app to the AdColony publisher dashboard by clicking the Setup New App button. (Refer to these additional instructions that provide more detail for the remaining steps.) For those into arcade games, you may have heard of the popular shooting games 1945, Galaxy Attack: Alien Shooter, or Infinity Shooting: Galaxy War, which are topping both popular and top-grossing charts under the arcade category. It’s interesting to see someone use that as a qualifier for which games they play. They look forward to seeing their new titles gaining more achievements and success in the global gaming industry. © 2021 AdColony. We want to build new games and offer a fun and engaging experience for different kinds of players,” says Pierce. Admob, AdColony, Heyzap, Applovin. They continue to connect and play virtual board games, trivia, and online games. AdColony Android & Amazon SDK updated to version 3.3.4 (May 18, 2018). For 30 days after July 1, 2020, all launches. Fill out the form and click Create at … Store ID ABI attracted millions of high-quality users across the world including the U.S., Korea, France, Denmark, and more via optimizing the ROI on country basis and testing in different platforms to compare ARPU & ROI so that they can integrate the most suitable platforms for their products. In your app project, make sure the necessary directory paths exist (if you are a new publisher, you may not have them). We’re building a company that cares deeply about the way users encounter and interacts with ads to help them find new apps that they’ll enjoy and to connect with brands they value. AND. The ad shows ‘George’ getting ‘Jane,’ a new exercise bike. [Project Name]/app/libs Step 3. One of the things that Pierce loves most about the mobile gaming community is the social aspect. When it comes to game monetization, each game has different methods of monetizing. This guide is intended for publishers who want to use the Google Mobile Ads SDK to load and display ads from AdColony via mediation. It is folks working today that shift the zeitgeist and set trends.”, Santiago says that if he ever feels the need to be humbled, shocked, and inspired all at once, he simply watches someone like Kim JungGi do an ink drawing. He actively seeks inspiration through websites such as Dribble, Behance, and Medium. The use of the reporting API is intended for publishers running on AdColony Video Ad Network to retrieve ad performance reporting data via an API. About Publisher SpotlightThe AdColony Publisher Spotlight series showcases the finest publishers in mobile gaming. For the latest AdColony mobile news and updates, follow @AdColony on Twitter, like us on Facebook, or connect on Linkedin. Tweet us at @AdColony. AdColonized: Getting to Know Chris Manibog, AdColonized: Getting to Know Britany Scott, Mobile App User Behavior & Privacy Research 2021 - APAC Highlights. View the official API documentation in PDF online here: AdColony Publisher Reporting API v2.3. They keep an eye on all the popular games globally as well. If you want to be the first one to hear the latest news about Solitaire TriPeaks, you can follow them on Facebook or Twitter, or reach out to them through their website. AdColony is on a mission to make mobile advertising experiences more meaningful and rewarding for users, app publishers, and advertisers. It covers how to add AdColony to an ad unit's mediation configuration, how to set up Automatic data collection , and how to integrate the AdColony SDK and adapter into an iOS app. AdMob vs AdColony: CPM and RPM Rates The earning model of AdMob is based on a CPM basis, though there is also some CPC advertising available. In addition, upgrades were made to increase API performance. Social media, email marketing, events, and everything in-between. For this Publisher Spotlight, we spoke to ABI Game Studio to learn about how a Vietnamese publisher acquired high-quality global users and maintains continuously growth in a very competitive market. The research found that mobile app publishers in APAC believe ads drive better monetization over in-app purchases. Keep IDs unique within your MoPub integration; do not use the same network IDs across multiple supply-side platforms. Add your app to the AdColony publisher dashboard by clicking the Setup New App button. Fill out the form and click Create at the bottom of the page to add your app to AdColony. It’s not always about the design and features.”, Looking into the rest of 2020, the GSN team is working hard to make their games enjoyable and fun to people who haven’t yet connected with the games, including new content, challenges, and ways to compete with friends or clubs. Step 2: Configure mediation settings for your Ad Manager ad unit. AdColony has 7 repositories available. Before the publisher transitioned 100% to work-from-home, about 10-15% of the team, including people with critical roles, already worked from home. Once the team is set, they establish a clear strategy with a true understanding of their strengths and weaknesses to grab opportunities and to avoid any obstacles. “It’s probably a cliché answer to this question, but inspiration comes from absolutely everywhere, including films, games, and Instagram. We are passionate about helping brands connect with consumers at scale on the most important screen in their lives. You can see AdColony and our Instant-Play video ads in the following apps: “Crossy Road” by Hipster Whale “Kim Kardashian: Hollywood” by Glu Games “8 Ball Pool” by Miniclip Mobile ad specialist AdColony cut more than 100 jobs as part of a shift in strategy. Staying connected with other teams is a good way to learn and get ideas. What can an app publisher do today to make an immediate impact on monetization potential? Locate the AdColony files inside network-support/Adcolony/ Step 2. “We have a lot of fun together, and we want to translate that into our games and to our players. Make sure that no two MoPub ad units share the same ad network ID. For GSN, the transition to working from home during COVID-19 has been pretty seamless. For example, if you have a carnival-themed game, go experience an actual carnival.”, One of TriPeaks’ recent successful ads started around the 2019 holiday season and is still running today because of how it connected with consumers. July 05, 2017. By Diana Gadong - Oct 17, 2017. To feature your studio, fill out the Publisher Spotlight Questionnaire. Go to the “Monetization” or Apps section of the client dashboard ( clients.adcolony.com/apps) and click on the blue button labeled “+ Setup New App” near the right side of the screen. Select the country for which your app is localized. If your app is not localized to any particular country, you can select the “Global” option. That’s why we’re glad they took the time to chat with us for our latest Publisher Spotlight. To enable AdColony network reporting and Auto CPM: Navigate to the MoPub UI’s Networks tab. ABI Game Studio has more than 50 games with millions of users across the world. provide the API Key. “As the lines between digital art, interaction design, and user experience further blur, I find that almost all of my inspiration comes from contemporary artists and designers. The ability to work as a team, whether that’s in the office or at home, has been something GSN has looked at as part of a strategic approach to growth. 4. Solitaire TriPeaks’ 60-70-person team challenges each other daily to reach new heights in the mobile gaming world. AdColony, a mobile performance marketing firm, has launched a $5 million fund to encourage publishers to adopt its in-app monetization technologies. AdColony is on a mission to make mobile advertising experiences more meaningful and rewarding for users, app publishers, and advertisers. TriPeaks players will join clubs within the app and collaborate with each other. We've been helping the apps monetize and grow since there was an App Store. We spoke to Ryan Pierce, Director of Marketing, and Patrick “Caso” Santiago, Head Designer, about GSN Games’ hit mobile app Solitaire TriPeaks and the importance of having fun at work, finding inspiration, and the role mobile gaming plays in people’s lives. For mediating AdColony through MoPub’s Unity wrappers, install the AdColony Unity Plugin to receive ads from the AdColony SDK. Once a game is made, ABI tests it over and over again to make sure that the game has no errors and is ready to go live. Add the following folders to your app's lib folder as necessary: armeabi, armeabi-v7a, arm64-v8a, x86_64, and x86. “It’s important for our culture that we all want success for each other,” says Pierce. We can laugh together and challenge each other as well,” says Pierce. What’s NextThis year, ABI is going to release and push multiple new games besides shooting games such as racing, puzzle, and solitaire. Advertisers Publishers The company also encourages fun outside of the office like team building activities, traveling, or after-work hangouts. Go to Publisher Dashboard, Setup New App Go to the “Monetization” or Apps section of the client dashboard (clients.adcolony.com/apps) Navigate to Account Settings in your AdColony publisher dashboard to locate your API Key. Mobile Monetization for App Developers - AdColony. Follow their code on GitHub.

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